The Scratching Feeds Itself
Why it gets worse instead of better
An itch gets licked. The licking breaks the skin. Broken skin itches more, so it gets licked again. Within a day or two something minor has turned into a raw patch you’re booking an appointment for. Breaking that loop early is the whole job.
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Fleas and insect bites start most of them
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Grass and pollen flare up seasonally
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Licking and biting break the skin open
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Hot spots can spread within hours
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Damp coats after swimming make it worse
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Nearly all of it starts as something small